Retailer Profiles

Find out more about the retailers who make Biscuits work for them in their stores.

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Roli Ranger

Roli Ranger

Roli Ranger learns about the Better Biscuits Better Business 5 Steps in Londis, Ascot.

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Kamal Thaker

Kamal Thaker

Kamal is an independent retailer, and emphasises the importance of double-facing the top sellers.

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Kay Patel

Kay Patel

Kay owns several Best-One stores, and says Biscuits are his third most profitable category!

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Nilesh Patel

Nilesh Patel

Nilesh owns a Premier store in Ilford. He recommends keeping up-to-date with new products by looking on manufacturer websites.

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Raaj Chandarana

Raaj Chandarana

Raaj owns a Premier store in High Wycombe, and talks about the high margin of Biscuit products.

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Ralph Patel

Ralph Patel

Ralph owns an independent store in Banstead, Surrey and suggests using Price Marked Packs to drive sales.

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Sandeep Bains

Sandeep Bains

Sandeep owns a Simply Fresh store in Faversham, and talks about the importance of different shopper missions.

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Surjit Khunkhun

Surjit Khunkhun

Surjit owns a Premier store in Wolverhampton, and recommends siting Biscuits by hot drinks.

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Atul Sodha

Atul Sodha

Atul owns a Londis store in Harefield, North-West London, and has been in business since 1989!

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