Merchandising Tips

What is a Planogram?

A planogram is a diagram showing where products should sit on a fixture. We have a range of planograms in this section, covering different store sizes. Using these planograms will ensure your shelf space is working as hard as possible!

Biscuits Symbols One Metre

 

Why use planograms?

  • More space to best sellers - keep shoppers' favourites always available
  • Similar product types grouped together - shoppers can easily find what they want
  • Strong brand blocking - signpost the category through recognisable brands

 Click here to book a biscuit relay for your store!

 

3 top tips for merchandising

  • Block key brands together
  • Put top sellers at eye level
  • Make prices easy to see

What are price marked packs (PMP)?

Price Marked Packs

A PMP is a pack with an RRP printed on by the product manufacturer.  

57% of Convenience shoppers like PMPs, as they provide clarity and transparency about a product’s price, as well as the perception of better value.

The majority of lines in our Best Sellers list are available in PMP formats from your local wholesaler.

Source Data: IGD ShopperVista, ‘C-Store Promotions and Price Marked Packs in 2015’